The Valbelluna vally is rated among the best areas for apple production. Apple cultivation is rooted in the history of the area, which boasts many native apple varieties. The cultivation of new scab-resistant varieties that require fewer phytosanitary treatments.

The commitment of the company is in fact to focus more and more on healthy products and the most natural possible.

In addition, the company grows in open fields an assorted variety of seasonal vegetables for fresh consumption: tomatoes, cucumbers, courgettes, green beans, potatoes, asparagus, etc. Nevertheless, the queen of Massimo Venturin’s farm products remains the apple.